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vineri, 20 decembrie 2024 / Published in Top Bucharest

Study: What information did foreign tourists search for online about Bucharest in 2024

Visit Bucharest, the platform dedicated to promoting Bucharest in English, analyzed searches made by users who accessed the online guide from January 1 to December 20, 2024. The analysis was conducted on 750,000 views on the web platform and over 10 million views of posts on associated social accounts, double the number compared to 2023, a trend that shows that Bucharest is growing in attractiveness for tourists from abroad.

According to data on access from abroad, most tourists search for information about Bucharest from the following countries: United Kingdom, United States, Germany, Bulgaria, Italy, Greece, Israel, Netherlands and France.

As particularities, the British searched for „Bucharest Therme” and „Fountain Show„, Americans are interested in „locations where the series Wednesday was filmed” and traditional Romanian cuisine and restaurants. At the same time, Christmas markets, concerts and festivals in the Capital attracted Bulgarians.

Communism and communist buildings remain at the top of searches. Still, we observe a tendency for foreigners to search for events, concerts and festivals in more significant numbers than in previous years.

What attractions in Bucharest did foreign tourists search for online in 2024

Most searched attractions (including seasonal ones) and tourist attractions:

  • Bucharest Christmas Market
  • Bucharest Fountain Show
  • Old Town
  • Parliament Palace
  • Therme Bucharest

Most searched restaurants:

  • Caru’ cu Bere
  • Berăria H
  • Hanu’ lui Manuc
  • Linea Closer to the Moon
  • City Grill (Primăverii & Covaci)
  • NOR Sky

Most searched museums/exhibitions:

  • Ceaușescu House
  • Village Museum
  • „Salvador Dali Universe” Exhibition – Gabroveni Inn
  • Grigore Antipa National Museum
  • National Museum of Art

Most searched events:

  • Open Streets Bucharest
  • Garden of Lights – Botanical Garden
  • BIAS – Bucharest International Air Show
  • West Side Hallo Fest
  • West Side Flower Fest

Most searched festivals and concerts:

  • 50 Cent – ​​Summer in the City Festival
  • Ed Sheeran
  • Coldplay

Most popular guided tours:

  • „Calea Victoriei – Piața Revoluției” tour
  • „Attractions of Communism” tour
  • „Piața Universității – Piața Unirii – Old Town” tour
  • „Strada Kiseleff – Piața Victoriei” tour

The most used phrases used by foreign tourists in online searches in 2024:

  • “Public transport in Bucharest”
  • “Traditional Romanian food”
  • “Traditional restaurants in Bucharest”
  • “Events in Bucharest”
  • “Flea market in Bucharest”
  • “Locations where the Netflix series Wednesday was filmed”
  • “Street art in Bucharest”
  • “Shopping in Bucharest”
  • “Communist buildings in Bucharest”

Most popular day trip destinations from Bucharest:

  • Royal Court Târgoviște
  • Bran Castle
  • Peleș Castle
  • Brașov

About Visit Bucharest

Visit Bucharest is the most accessed online guide by English-speaking international tourists who want to visit the city or are already in Bucharest.

The platform is accessed online annually by over 500,000 foreign tourists, and the posts on the social accounts associated with the platform reached over 10 million users in 2024. The social platforms that brought the most interactions with the posts of the English-language tourist guide of Bucharest are Facebook, TikTok and Instagram.

In 2024, Visit Bucharest was a media partner for events promoting Bucharest and the city’s cultural diversity among foreign tourists.

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